Perfect Domain Name

How to Buy the Perfect Domain Name for Your Web Site

This is a guest post by Cara Chance. She kindly shares the tips and tricks on how to get an aged domain name for your site. That’s beneficial to launch your online business with such a domain in terms of SEO.

You have a great idea for a web site, and you’re sure you can generate some income from it. You also have a terrific design idea, one that is sure to bring in audience and keep it on your site. Now the trick is finding just the right domain name for your site.

You come up with some ideas, but every single one of them is already registered. What are you supposed to do?

Sorry, Your Perfect Domain is Unavailable

Choosing the right domain name for your web site is one of the most important things you can do when you are trying to establish yourself online. Speculators know this, so they bank on the idea of making a profit from buying a name they hope someone will find so irresistible they just have to buy it. How can you purchase a domain name that is already registered? Keep reading, and check out the below infographic source: WhoIsHosting.com

registered domain name

It’s Not That Expensive

You might think that the idea of buying a domain name that someone has already registered and wants to make a profit is ridiculous, but it might be a wise business decision. While it used to be true that domain names were sold for millions of dollars, this is not really the case anymore. Domain names have become a commodity to the extent that most people who purchase domain names for profit are only hoping to make a modest profit, rather than get tremendously wealthy from the venture.

Buying and selling domain names has become such a big business that it is often as easy to do as it is to buy something on eBay, since there are several auction sites dedicated to selling and purchasing domain names. To ease the process even more and make it a secure transaction, escrow sites exist to make sure the domain is properly transferred before the seller gets the money for the domain name.

If you do your research and are certain that the domain name you want to buy is affordable and can still be profitable (even after the purchase price), then it is definitely worth your while to make the purchase. After all, your domain name is as important to your business as your business name, and you want to make sure you establish your web presence using a name that is going to be easy to find and remember. Do not let yourself be forced into using a lot of hyphens to come up with a semi-perfect domain name; find the absolute perfect domain name and then negotiate the purchase of that name.

Buying-a-registered-domain

Sites Mentioned in the Infographic

In case you decide to put the tips to good use, here’s a list of the websites mentioned in the infographic above.

Escrow.com – escrow domain market.

JustDropped.com – place to find expired domain names.

SnapNames.com – find already taken and expired domains.

Sedo.com – find taken domain names.

AfterNic.com – find already taken and expired domains.

DomainNameSales.com – find already taken and expired domains.

NameBio.com – historical domain name sales index.

DNSalePrice.com – the source for domain sales history and comparable sales

UpName.com – use it to see how your domain changed hands over time.

WayBackMachine – see how the site with the domain looked back in the day (historical track record).

Bonus resource: Auctions.GoDaddy.com – domain auctions from GoDaddy.com

SEO Aspect of Aged Domains

Thing is, it’s an SEO advantage to use an aged domain that is relevant to your niche. In other words, it should be content congruent. It’s better to have content congruency than a name that sounds really good. An aged domain is usually two years old or more. You also need to make sure that your potential domain does not have any traffic dips or drop-offs over time.


Conclusion

If you’re not ok to wait for a few years till your brand new domain gets aged, you may want to consider buying one which is already aged. It’ll jumpstart your online presence in general and SEO metrics in particular. You just need to make sure that your domain has a positive historical track record. Plus you should use a relevant domain that makes sense to your niche.

Did you have a chance to experience the benefits of buying an aged domain that is relevant to your niche?

About The Author

cara.chance.wiht

Cara Chance is passionate about online marketing and has been immersed in it for the past 3 years. She is a strong advocate of the importance of a great domain name.