WebDesy

Category: SEO

  • What is Yext Good for?

    yext logo

    Do you like doing the same thing over and over again just because you have to? I’m sure I can guess your answer, because I feel the same way about it. If you’re a small business owner with listings on all sorts of sites for local search rankings, you have to update all those listings every single time you get a new phone number or a menu item, you have to update all those 100+ sites with your listings. What if you could update all of them from one single dashboard? Well, now you can! Plus you also can make your listings more robust by adding features that your competitors don’t have. (more…)

  • How to Setup a Local Server on Your Mac

    How to Setup a Local Server on Your Mac

    We’ve already covered the topic of installing a local server on a PC and since I don’t want to be one of those who disses Mac users we’re going to learn how to setup a server on a Mac (we’ll use MAMP for that). MAMP stands for Macintosh, Apache, MySQL, and PHP. As everything on Mac, it’s gonna be really easy and you’re not supposed to have a Ph.D in any discipline to cope with that. Now, why bother at all? Well, you may need a local server on your Mac if you want to test-drive some WordPress plugins or widgets. Alternatively, you may want to tweak some settings on your WordPress but you don’t really feel comfortable doing that on a live site.

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  • Local SEO Expert and Why You Wanna Be One

    Local SEO Expert and Why You Wanna Be One

    Are you a local SEO expert? No? That’s actually too bad. You’re LITERALLY leaving money on the table. You know why? The point is that you really need that sort of skills. The reason for that is because if you’re well-versed with that aspect of our trade you can work as a local SEO consultant in your local area. You can find clients left and right in that case. You can just go to your closest brick and mortar store and offer your services. And that’s instead of finding customers on the web. Make use of that advantage. In other words, you’ll be able to combine what you like (visiting your favorite stores and using services) with what you need, which is finding customers. (more…)

  • How to Prepare Your Email Marketing Strategy for Mobile

    white envelope with arrow vector

    This is a guest post by Aidan Hijleh.
    These days, you never know what device a subscriber will be reading your email on. Could be their laptop, but it could also be a smartphone, tablet, or a range of other gadgets. According to Nielson, over 50% of mobile users are checking email on their devices multiple times per day. The opportunities are there, but as other evidence suggests, marketers are not taking advantage. 80% of people said that reading business-related emails is more of a hassle on a mobile device than it is on a desktop PC, according to a report on MarketingTechBlog.com. (more…)

  • How to Select a Domain Name

    How to Select a Domain Name

    Picking a domain name is a very important aspect of your site creation, because your choice can influence how hard and long you’ll have to move to the top. Plus it’s going to be the brand name that your customers and prospects will find you by. That’s why it’s important to know how to select a domain name in the proper way. I’ve collected a few tips that should give you an idea about what factors to keep in mind while selecting a domain name for your online business. I tried to create the list in descending order but that is a very subjective thing in many cases. So, don’t rely on that too much. Just see what’s most crucial for your particular case. (more…)

  • 3 Simple Steps to Getting a Lot More Website Traffic

    Website Traffic

    This is a guest post by Craig Marshall.

    The post outlines the old-school SEO methods that don’t work any more. Just so that you know what not to do any more if you are still doing that. There are a bunch of useless methods that are just killing your time and give nothing (or almost nothing) in return. That done, the author also gives 3 ways of getting way more traffic that work nowadays, such as fixing titles on your site, creating regular and high-quality content, and building links with quality in mind.

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  • The 5 Most Common Guest Blogging Mistakes

    Not Accepted icon

    This is a guest post by Nat.
    If you have a blog or a website, one of the best ways to gain traffic and exposure is through guest blogging. In essence, guest blogging is the trade of content and knowledge for exposure. But in addition to being able to showcase your knowledge in front of a group of targeted readers, it also – if you don’t make too many guest blogging mistakes – has the added bonus of being great for search engine optimization. After all, how often do you get a real, editorial link from a respected blog in your industry? (more…)

  • Ad Extensions 101: Everything You Need to Know

    Ad Extensions 101: Everything You Need to Know

    This guest post is brought to you by Chris Barnwell.

    An ad extension makes your PPC ad stand out.  If you are lucky, your ad might be the only one using a particular type of ad extension.  At the most basic, it helps give searchers more information about your company.  It also helps increase your ad’s real estate.

    What are these ad extensions on Google AdWords?  There are eight different types.

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  • Top 5 SEO iPhone Apps List

    iPhone Applications

    This is a guest post by John Miller.
    Working in the field of SEO definitely has a few attractive perks, one of the best being that you have the freedom to make your own schedule. However, with great freedom comes great responsibility as you could easily be threading into dangerous waters, particularly if you do not find a way to manage your time efficiently. The good news is that if you have an iPhone, you can use the SEO iPhone apps list below to make sure that you control and are aware of everything that is happening with your sites while you’re on the go.

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  • Content Strategy for Your Social Media Marketing Campaign

    Like and Love buttons

    This is a guest post by Andrew Handley.
    While content marketing is on everyone’s mouth lately, it’s usually associated with infographics, viral blog posts and videos – but there’s a whole other dimension of content marketing that doesn’t necessarily have much to do with the website of the business that’s being promoted. Marketing on social media websites is the science of its own, the one that goes beyond promoting your latest blog post or the newest product of your company. The goal of successful social media content marketing is to get as many people involved and engaging with your brand as possible, (more…)

  • How to Sell Ads With the Help of BSA

    How to Sell LInks

    Like it or not, you’ll face the issue of selling ads one day. How to sell ads you ask? You got me. That’s exactly what I’ll dwell on in this post. 🙂 It may be your own decision or your boss’s but that’s beside the point in this context. I stumbled upon this problem or challenge for that matter the other day and I’d like to share the methods that I used. I do understand that writing a post on how to sell links may be a bad idea if Google starts thinking that I’m selling links but I hope that Google is not that clever yet. 🙂 So, fingers crossed and let’s move on.

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  • Chrome SEO Plugins That You Wanna Use

    Chrome SEO

    As an SEO you need to keep track of all sorts of changes that are constantly happening (thanks Google!). And I can’t really imagine how that would be possible without all sorts of software out there. Judging from what I learned from my buddies and just acquaintances in the realm of search engine optimization we all start using Google Chrome. Once you go Chrome, you never come back. If you’re one of us, congrats! You can walk out only when the Google Chrome Moon is up in the sky. I’ll start from the plugins that I personally use day in, day out. And the really cool thing about my post is that I’m gonna explain how and when exactly I use each of them … (more…)

  • The most effective ways to improve blog SEO

    Dude and chick

    So how to make clients find your business online? It goes without saying that your website must be popular. Our team conducted an independent investigation and now we are happy to share the most effective ways to improve your blog SEO (Search Engine Optimization). Using the following techniques will inevitably lead to more Google love and as a result more traffic. These SEO tips will be most useful for start-up projects and beginner bloggers. If you are the owner of a popular and hyped website, check if you use all the methods out there. Maybe some of them are worth adding to your skill-set! (more…)

  • Three Alternatives To Guest Posting

    Three Alternatives To Guest Posting

    It’s funny that this topic comes in the form of a guest post, but there are many alternatives when it comes to link building that have to do with other things besides guest posting. Some SEOs (or link marketers if you like that term better) start saying that the rage of guest posting is coming to an end. This method is just sometimes being overused. And if an overuse gets obvious, it’s time to suspect a Google update that will change something about that, though I’m not sure how they will do it with guest blogging. In fact, sometimes guest posting is just not a viable option at all. This is because of a few main reasons.

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