
The Google Penguin update has caused a lot of businesses and SEO Pros to have some anxieties. It vhas caused a huge downfall especially to SEO practitioners who have been using black hat SEO in getting businesses at the higher ranks of Google’s search pages. Certainly, after the Google Penguin update, there are new set of guidelines that has to be noted in link building, writing content, using keywords, varying anchor texts, creating social media accounts, etc. Even SEO professionals who have been maintaining a certain level of integrity in their practice needs to be educated about these too.
