This post is based on a real Loom walkthrough I recorded for a client after finishing a keyword strategy deliverable. I am turning the main points into a question-and-answer format because that is the easiest way to explain what the deliverable is actually supposed to do.
Tag: SEO strategy
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High-Intent SEO Keywords: How to Find Them
Most keyword research starts in the wrong place: search volume.
That is how you end up with a content calendar full of keywords that can bring visitors, but not customers.
High-intent SEO keywords fix that problem. (more…)
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How to Use Keyword Planner (real quick)
Got confused what happened to the Google Keyword Tool and not sure what to do once you’re redirected to the brand new Keyword Planner thing? I got you covered. Thing is, Google decided to discontinue their Keyword Tool and gives us the Keyword Planner instead. You’ll learn what’s new in the tool and how it can help you with your keyword research. R.I.P Google Keyword Tool. Long live the new Keyword Planner! You may either like the new king… I mean tool or not, but it’s something that we’ll have to live with for at least a few years (judging from the previous major update frequency). So, you mos def need to learn how to use the brand new tool. (more…)
