Social Media Marketing Tips for Politicians

If you’re planning on running for office for the 2016 election year, you probably want to know what the most effective strategy is to reach the voters. The truth is, the best way to reach your voters is via social media marketing. It’s not only one of the most effective ways to reach a large voter base, but it is also an extremely inexpensive campaign tactic and makes it possible to establish your presence and make yourself appear more ‘real’ to your supporters. If you’re not sure how to make the most of social media for your campaign, here are some tips from

How Social Media Marketing Can Benefit Your Campaign

Social media marketing is probably the easiest way for you to reach the largest audience possible in an budget-friendly manner. Here are some tips that will help you make the most of your social media campaign strategy.

Start Early. If you haven’t gotten your social media campaign underway yet, you need to get it started immediately. There’s no time to waste. The longer you wait, the more of a leg up you give your competition. Start up your social media campaign now! The sooner you get it rolling, the better of you will be.

Never ‘Buy’ Fake Followers. Though it may be tantalizing to purchase fake followers to get you started, avoid the temptation. It doesn’t matter if you have over 1,000 followers, if they’re not real, then they aren’t going to do any good for your campaign. People can easily identify phonies, and the last thing that they want is a phony politician.

Start Small and Grow. Your ultimate goal is to reach the largest audience possible; however, wait to branch out until you have established your presence with a small group. For example, if you are running for a national office, start appealing to the local demographic and expand your reach as your social media presence grows.

About The Author

Vitaliy Kolos

Coming from tech support background, Vitaliy Kolos is into tons of web stuffs: WordPress SEO (his forte), web design, web development, inbound marketing and everything in between. Other than that, he's an avid audiobook reader and insatiable digital nomad.

  • Richard Heckel

    Well, not bad for a start. As a matter of fact, I’d recommend making sure that you keep an eye on everything that is being said about you as a politician with the help of Google Alerts. That allows you to both be sort of proactive (until the bad news go viral) and take care of all possible issues. It’s also really important to have your outposts on multiple Web 2.0 platforms so that if somebody searches for your name, your accounts on such platforms come first (instead of something you would not like to appear first)