Whether you’re a small-scale retailer with a local target audience or an international distributor, online product descriptions for your goods matter quite a bit. According to Shopify, 16.1% of all retail sales are expected to shift to online platforms by the end of 2020.
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Blog
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6 Shopify Product Description Tips That Sell
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ImageEngine Magento Extension
Do you have a Magento site that looks awesome and has all the features you need, but there’s still something that’s holding you back in terms of page load speed? More often than not, images are to blame in such situations because they take up a considerable amount of your page size and consequently result in your site taking forever to load… (more…)
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Bridge Rectifier Case Study: How to Rank in the Top 10 on Google
This post is about a link building (off-page SEO) campaign I recently did for one of my clients. It allows you to better understand what approach I use when it comes to SEO and link building in particular. You’ll be able to get a better feel of both the method I used and the results I achieved.
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Healthcare IT Support Site Tear-Down
In this post, I’d like to tear down a site that provides healthcare IT support. Firstly, I’m going to share what first reactions and impressions I got on the positive site (what the site is doing really right) and then I’m going to mention what can potentially be improved on the site from a usability standpoint. Well, let’s get the ball rolling 🙂 (more…)
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Case Study: Local SEO
One of my previous clients needed to increase their keyword rankings for a location-specific keyword and I suggested the following:
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Google’s People Also Ask: How to Get There
This post explains what you need to do to get a People Also Ask box (PAA box) for your snippet in search engine results. You want to do that because you can get in position 0 even if you don’t rank near top 3. That’s a great additional opportunity to stand out of the crowd in Google search results.
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Linux Web Hosting: Why It’s the Best OS for Websites
As a rule of thumb, you’re going to have to decide between two types of hosting for your website: Windows hosting or Linux hosting. This post will shed some light in terms of their features and which one is actually best. Without further ado, let’s see what they are all about and which one is the best way to go. (more…)
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Offline Marketing For Local Online SMEs
As the owner of an SME in the modern era, it’s inevitable that you will focus a lot of your marketing attention on digital matters. After all, millions of people find products and services with the touch of a few buttons. Likewise, the vast majority will research local companies before committing to a transaction. (more…)
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Page Load Speed Optimization
This is a listicle post that contains all sorts of useful links on WordPress and Shopify speed optimization.
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Baby Website Templates for WordPress
If you plan on launching a brand new store for kids, or some other type of baby-oriented online business, and especially if you plan on revamping your old site – you’ve got to check out the following baby website templates.
Most probably you are not a web designer yourself. So here’s a problem – you won’t be able to design a mind-blowing design yourself, no matter how much time you spend learning your Photoshop. And hiring a professional web designer to create a new site from scratch is quite expensive.
That said, you can take a look at Mothercare, which has both awesome products and amazing store design.
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Using WordPress for e-commerce: Pros and Cons
E-commerce has opened plenty of new opportunities for thousands of entrepreneurs today. Over the last few years, the e-commerce market has witnessed significant growth as more and more consumers prefer online shopping.
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How to Validate a Product Idea: Methods & Tips
Let me get right to the point. You will never know for sure if your idea will actually work out, but if you properly validate your product, you will build up your confidence and inspiration to work on the product. Even if your validation fails, you still get a whole lot of valuable data from the experience.
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Squarespace SEO for Really Awesome Sites Out There
If you have a Squarespace site and you’d like to know how to improve your SEO on Squarespace, read on and get to know all the basics of Squarespace when it comes to SEO. It’s best if you already have an active Squarespace account because in that case you can really follow through and learn by example, but if you don’t have an account, that’s ok as well. So let’s see how to SEO Squarespace. (more…)
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Snovio Email Finder Review: Find Prospects Easily
Snovio email finder is a tool that you can install as a Chrome extension to help you find email addresses on any website you visit. It is a very useful tool to have as a marketer, sales executive, human resource manager, or business owner. The extension is free to install, and once you have it, you can search for email addresses from any website, corporate webpage or social network including LinkedIn, Facebook, and Twitter. As a lead generation tool, Snovio email finder is quite convenient, fast and very easy to use.
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The Importance of a Balanced Team in the Workplace
Many new business leaders and managers think that the most important consideration for a team is how much talent they have. Unfortunately, when you have two or more stars in your team, they’ll undoubtedly start to compete for the limelight. As a result, balancing your team becomes incredibly important, and you’ll want to do your best to highlight their strengths while minimising the focus on their weaknesses. (more…)
