If you want a competitive business, then you need to work on ways to increase performance. Producing as much as you can with the least amount of resources is how you grow your business. The better you are at this, the faster you will grow your business and increase your revenue. To do this, you need a multi-pronged approach to increasing productivity. One way to do this is to find ways to motivate your staff. Luckily there are a lot of tried and tested methods to do this. This blog is going to discuss a few of them today:
Your Brand
Do hot underestimate the power of your brand. It is far more than a great logo. It is a way of getting more customers and attracting the best talent to your business, as well as retaining the best staff too. So, if you have not yet developed a great brand, it is about time you did. Consider your key customers first. A brand needs to connect with your customer and create an emotive response. Remember that this emotive response may well be engendered in your potential staff members too. A brand is a philosophy of business; it is a vision of the future; it is core values, ethics, and a personality. It is about creating a belief system that your staff members can identify with, and this will help motivate them as they will believe that they are doing some good in the world. A good brand is a way of making all your staff members proud to work for you.
Company Culture
A business’s culture is a hugely important factor. If your culture is closed off, stagnant, and against change, then you are not going to keep the best staff. However, if you champion innovation, open and honest communication, make everyone feel valued, then you are going to have more motivated staff. Creating an atmosphere that we are all in this together and showing your team that what they do matters is essential. To create this atmosphere, talk to your staff member, and encourage them to offer opinions. Have regularly meeting where everyone is asked to participate. Listen to your staff member and makes changes off the back of what some of them suggest, the more valued you can make your staff members feel, the more important their opinions to the business itself, the better they will feel, and the more motivated they will be to produce.
The Work Sphere
You need to create a space that is in alignment with your brand and culture. It needs to be bright with a lot of natural light, you need to paint the walls a good color that harmonizes with the effect you want. Consider plants to make the air cleaner. Ensure that your heating and cooling systems are working properly. Also, consider things like the smell in the space or music. Something like sirius xm business will offer a great music experience. You also need some artwork and a pleasant break room. The better your work sphere, the more engaged and motivated your staff will feel.
