This post is based on a real Loom walkthrough I recorded for a client after finishing a keyword strategy deliverable. I am turning the main points into a question-and-answer format because that is the easiest way to explain what the deliverable is actually supposed to do.
Tag: content strategy
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How to Do Keyword Research in Ahrefs: A Compact SEO Workflow
Keyword research does not need to start with a giant spreadsheet or a complicated SEO model. A compact workflow is often enough: create a keyword list, choose a few strong seed keywords, check what the site already ranks for, study competitors, and then select keywords that are realistic for the site’s current authority.
This guide turns the Loom walkthrough into a practical process you can follow inside Ahrefs. (more…)
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SEO in the Age of AI: Why Backlinks Aren’t Enough
Search traffic is changing fast. For years, the standard SEO playbook was fairly predictable: improve technical health, publish useful content, earn quality backlinks, and track rankings. Those fundamentals still matter, but they are no longer enough on their own. (more…)
