When running a business it is vital that you have an online presence. This will not only help you attract new customers, but it will also help you look after your current ones. If you are in the process of getting a new website or updating your current site, it’s important to consider a few things when asking your developer to build your site. Things to consider include using high res images, checking that your categories are easy to navigate and that the site includes all the information your customers will need. Below are four tips to help you when getting your eCommerce website redesigned.
Are Your Categories Easy To Navigate?
When approving your drafts from the website designer, it’s important to think about how the user will interact with your store. If it’s difficult to interact with, the chances are the user will just give up and leave your site. There are many good WordPress stores that you can take a look over for inspiration when reviewing the work done. If you are not sure how easy it is to navigate yourself, then ask your friend or family member to give it a try and give you their feedback.
Making Sure The New Site Integrates With Your Current Softwares
If your new site is an upgrade from the old then there is a good chance that you will have some software integrations already in place. These systems could be a payment system, an inventory management software like eigenrun, or a CDN to make your site load quicker. It’s important that you make sure these all work with the new site and that the developer knows about them. When you are testing their draft, make sure you test these systems and that you are happy they are all working as they should. It may also be that you use some plugins that need to be integrated over as well.
High-Resolution Images
Images are a great way to make your website appealing and to show off your products. When your designer is making your new eCommerce site, make sure he is making the most out of your images. If you don’t have any images, you could ask them to source some for you. Alternatively, you could opt to get a professional photographer in to take some of your product but this will come at a cost.
Social Media Channels
Showing off your social media channels like Instagram or Facebook is a great way to gain new followers and to also show that other people have heard of you. If you have received some positive feedback on your Facebook then why not pull it through to your new website and show it off? This will not only show that you provide a good service, but it may be that future users will be more likely to leave you positive feedback as well.
Are you currently having a new eCommerce site built for you? What will you be selling on your new site? Have any of the above points helped you? Let us know in the comment box below, we would love to hear from you.
