Totally new to SEO and not sure how to get started? Thing is, you can just take an SEO course for beginners so that you know both what you need to do on your site and off your site in order to make your site visible and reachable for Google and visitors. The course that I offer you today is for those of you guys who are not familiar with search engine optimization. I’ve personally taken the course to get to know about its cons and pros so that you can make an education decision if you need to take it. Now you can read the review and see if it covers the topics that you’d like to know more about.
What is SEO
The first section of the SEO course is about what search engine optimization is and how it works. It’s crucial to understand the nuts and bolts so that you can confidently run your own SEO campaigns for your own site or your customer’s.
Keyword Research
This section gives you practical step-by-step tips on how to find out what keywords you need to optimize your site for. Other than the tools that you can use for this purpose, you’ll also get to know what requirements your keywords should meet so that it makes sense to optimize your site or particular pages for them.
On Page SEO
The On Page SEO section of the course provides you with the knowledge of what you can do on your site to boost your keyword rankings both in Google and other search engines. The author of the SEO course takes into the account the features that quality sites should have after the Panda update that Google rolled out two years ago. You’ll learn how to optimize URLs, page content, navigation and other tricks that allow you to improve your site rankings. Also, you’ll find out why you need to use an XML sitemap on your site.
Off Page SEO
In this section, you’ll have the chance to learn what you need to do in terms of link building so that your site is visible for visitors and potential buyers of your products or services. The course also covers the new approaches to link building which were implemented after the Penguin Google update. Other than that, you’ll learn how to find the best pages on third party sites for placing your links. It goes without saying that you’ll also get to know about link building methods that you can use to drive more traffic and Google love to your site.
And one more thing. The video course also tackles the benefits of social media marketing because it’s getting more correlated with high SEO rankings. In other words, the higher rankings the more active your site is in social media networks, such as Facebook, Twitter, just to name a few.
Time to Take the Course
In case you’re an experiences SEO guy and you just need to quickly look through the course to make sure that you did not miss anything, you’ll be able to do the course within 1-2 hours. But if you’re really new to search engine optimization and you want to get the biggest bang from your buck, you need to take your time and do one lesson at a time. Plus you really want to implement each tip or guideline after you learn about it. Doing so allows you to both really memorize the stuff you’re supposed to and, secondly, put into practice right away. Thus, you’ll see how the stuff you learn actually works in reality.
SEO Course Final Touches
The SEO course is in video format (all the videos are super user friendly and easy to follow), but each section has textual recaps which allow you to refresh your new knowledge and make sure that you got everything right. Plus the course also offers quizzes that make it possible to double-check your new skills even more. By the way, here’s the course intro so that you can get the look and feel of the course ahead of you 🙂
Bottom Line
The SEO course is specifically for rookies out there and you may feel like you’re wasting time if you’re an SEO expert. That said, you still can learn a thing or two even in that case. Gone are the days when you can just get to know everything once without learning more day in and day out. Still, folks new to search engine optimization will learn most.
In case you have any questions about this particular SEO course or about the field in general, don’t hesitate to ask them in the comments.
